Vertical Triumphs in Bidding War for Maïwenn's Cinematic Masterpiece Starring Johnny Depp

Vertical's Bold Move: Bringing the Sensational 'Jeanne du Barry' to North American Cinemas
Vertical Triumphs in Bidding War for Maïwenn's Cinematic Masterpiece Starring Johnny Depp

Johnny Depp, known for his versatile performances, continues to captivate audiences with his talent and charm. From his iconic roles in films like Pirates of the Caribbean to his latest endeavor, "Jeanne du Barry," Depp showcases his undeniable star power and proves why he remains a beloved figure in the world of cinema.

Maïwenn's period costume drama, "Jeanne Du Barry," featuring Johnny Depp, has secured a North American release through Vertical, according to a source familiar with the matter. The film premiered as the opening night selection at the Cannes Film Festival, where it garnered a 7-minute standing ovation from the audience. However, its selection was not without controversy, given Depp's ongoing career rehabilitation and the allegations against Maïwenn of assaulting a journalist, which she later confessed to. Set in the 18th century, the movie centers around Jeanne Vaubernier, a working-class woman who became the lover of French King Louis XV, with Depp portraying the role of the king.

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"Jeanne du Barry" chronicles the journey of Jeanne Vaubernier (Maïwenn), a determined working-class woman who seeks to elevate her social status by using her charm and wit to escape her impoverished life. Her lover, the Comte du Barry (Poupaud), aims to introduce her to King Louis XV (Depp) and arranges a meeting with the influential Duke of Richelieu (Richard). However, the encounter exceeds his expectations when the King and Jeanne experience love at first sight. As the King's last official mistress, Jeanne becomes a scandalous figure at Court, as the aristocracy refuses to accept a commoner into their elite circle.

While specific release plans have not been disclosed, it is anticipated that Vertical, the distributor, may opt for a small theatrical release while also making the film available on VOD. Additionally, Vertical has acquired the rights to "Hot Mess," a comedy featuring Emma Roberts, from the Marché du Film.

Maïwenn, the talented French filmmaker, not only directed and produced "Jeanne Du Barry" but also co-wrote the screenplay alongside Teddy Lussi-Modeste and Nicolas Livecchi. The film features a stellar cast including Benjamin Lavernhe, Pierre Richard, Melvil Poupaud, and Pascal Greggory. Pascal Caucheteux and Grégoire Sorlat served as the film's producers.

With an impressive performance at the French box office, grossing $4.1 million in just two weeks, "Jeanne Du Barry" has already garnered attention. Additionally, Netflix has acquired the French rights for the film after its theatrical release. Despite Johnny Depp's involvement, the film primarily showcases Maïwenn's acting prowess, as described by IndieWire's review from Cannes. The review characterizes Maïwenn's style as self-infatuated, emphasizing her strong presence both behind and in front of the camera.

While the acquisition of "Jeanne du Barry" by Vertical may not signal a full career comeback for Johnny Depp, it seems that Hollywood is gradually becoming more receptive. During the film's press conference at Cannes, Depp was asked about feeling boycotted by the industry and expressed his reluctance to embark on a comeback tour.

"When you're asked to step down from a film you're working on due to something that is essentially just a bunch of words floating in the air, it's natural to feel like there's a boycott," Depp stated, reflecting on his experiences. "To believe that none of it is real, that it's all a strange joke, or that you've been asleep for 35 years, you would have to lack any sense of reality."

The production of "Jeanne du Barry" involved several companies, including Why Not Productions, France 2 Cinéma, France 3 Cinéma, La Petite Reine, Impala Productions, Les Films de Batna, In.2 Film, and Les Films du Fleuve. The film also boasts an exceptional below-the-line team, including cinematographer Laurent Dailland, editor Laure Gardette, production designer Angelo Zamparutti, costume designer Jürgen Doering, and composer Stephen Warbeck.

"Jeanne du Barry" emerged as the undeniable highlight of this year's Cannes Film Festival, generating immense buzz and excitement. In a fiercely competitive bidding war, Vertical triumphed in securing the domestic rights to Maïwenn's visually captivating masterpiece, which marks Johnny Depp's highly anticipated return to the silver screen. In a statement, Vertical Partner Peter Jarowey expressed his enthusiasm, stating, "We are thrilled to have acquired this stunning piece of cinematic art. With Johnny's immense appeal, we believe that even audiences who don't typically seek out foreign films will be drawn to this extraordinary production."

The North American sale was jointly handled by CAA Media Finance and Goodfellas. Vertical's Peter Jarowey and Senior Vice President of Acquisitions Tony Piantedosi skillfully negotiated the deal on behalf of the company, solidifying their commitment to bringing this exceptional film to audiences across North America.

Vertical Triumphs in Bidding War for Maïwenn's Cinematic Masterpiece Starring Johnny Depp

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